Land Rover’s annual sales volume last year was more than 70,000, and the domestic version was sold at four times that of the overseas version. So, how did Land Rover become popular in China? When Land Rover entered the Chinese market, the SUV market just started to get hot. In the times, that was a good sales of cooperative suvs, but now it is the unpopular Loulan. Pajero was also in a mess at the time. Land Rover’s appearance is very high, and the aesthetics of the post-70s to the post-90s can be satisfied. This is captive consumption. The place.
In recent years, domestically-made cars have developed rapidly and have been recognized by the majority of Chinese people. Many domestically-made brands have come to the fore. Among them, Geely is the hottest one. The growth momentum in China is very strong. Geely’s brilliant achievements are an important factor. Spent 9.6 billion to acquire an overseas luxury car brand, Volvo, and then learned car-making experience and technology from Volvo.
Our country’s taxation and trade protectionism are the most serious. In Russia, a Prado is worth 100,000 yuan as ours, and it is still a net import. In our country, it is more than 400,000. The current oil price is almost entirely monopolized by Sinopec. , Even if they sell you 50 yuan a liter, you have to add it. In Americans, the 100M broadband fee is only 200 US dollars a year, and our broadband fee is almost 2000 yuan a year. The result of trade protectionism is With the empty wallets of our civilians, why is it so expensive to buy a car in China? Where is it expensive?
Whether it is an imported car or a joint venture car, after entering the Chinese market, the price has doubled compared to foreign prices. Many consumers are very interested in this. This is the rumored “Do middlemen make the difference?” However, the gap is too big. Come on, is this really the case? The German BBA brand is also imported in the United States. There are various fees and various taxes, but why is it nearly 2 times cheaper than China?
Is the price of imported cars expensive? To be honest, it is indeed high. Tariffs and various tax rates are very high in comparison, but in many cases, this is also a protection for the Chinese automobile industry. Even if the price is higher, the sales volume is still If the country does not regulate and control, there will be no chance for the development of domestic cars. In contrast, the development of domestic cars has soared in recent years, and the days for catching up with foreign cars are not far away.
The Audi Q7 is an SUV sold in China that is close to 1 million yuan, and the price in the United States is equivalent to about 300,000 yuan! Although the Q7 as an imported model will be affected by tariffs, but “one domestic one and three foreign vehicles” Is the gap too big? After reading luxury SUVs, let’s take a look at the flagship sedan. As for the price of bmw7 series at home and abroad, I really have nothing to say. The price of the foreign BMW 740 is less than RMB 600,000. Although this price is considered a luxury car in the United States, it is in China…not even the 730!
The Ford f-150 is one of the most successful models in the history of the United States. It has always been in the top three in the US car sales rankings. Such a successful model has also been loved by many “local tyrants” in China. However, the cruel thing is this This domestic “local tyrant toy” is only sold for 200,000 abroad, and many people use it as a truck abroad. Those domestic car owners who spend more than 500,000 yuan, but those who can spend 500,000 yuan on F-150 It shouldn’t need me to feel bad.
For a car with 440,000 landing, if 4S pays taxes according to law, the state will receive 200,000 taxes, 4S gross profit of 120,000, and surface net profit of 60,000. The income tax of the enterprise is 40 points, which is the construction cost of the city and education. The additional fees paid, etc., the fire protection and security check are not mentioned. So in theory, the final country will receive more than 200,000. Since the money for buying a car contains such a high tax, why do you still have to pay the purchase tax before you get the license? After paying the purchase tax, there is also a vehicle and vessel use tax, so the car you buy will be so much higher than other countries!